SPONSORSHIP I EXPERIENTIAL I MEASUREMENT I NAMING RIGHTS
In partnership with Kroenke Sports & Entertainment, HS&E helped the Ball Corporation launch the Ball Aluminum Cup and transform the Ball Arena—home of the Denver Nuggets and Colorado Avalanche—into the first 100% plastic-free arena.
To highlight the importance of recycling in Los Angeles, Ball teamed up with HS&E and KSE to create an AR activation.
The results spoke for themselves:
59%
Of fans are more likely to purchase aluminum
4.9M+
PR MEDIA IMPRESSIONS
521K
Plastic cups & bottles eliminated
