SPONSORSHIP I EVENTS I EXPERIENTIAL I BRANDING I PRODUCTION I BROADCAST I STRATEGY
HS&E, together with InsideOut Sports & Entertainment, created, organized, and produced the biggest pickleball show on earth: the Pickleball Slam. Featuring the biggest stars in racket sports, competing for a whopping $1,000,000 purse, the event has grown over the years in prestige along with the players, the venues, and the level of play.
OUR SPONSORS & PARTNERS
SOLD OUT VENUES
HARD ROCK LIVE & MICHELOB ULTRA ARENA
12K
ATENDEES
20 BILLION
PR MEDIA IMPRESSIONS
18 MILLION
SOCIAL MEDIA IMPRESSIONS
3 OF THE MOST VIEWED
PICKLEBALL EVENTS ON LINEAR NETWORKS
250
PARTICIPATING AMATEUR PLAYERS
45
CORPORATE DINNERS
900K
PEAK VIEWERSHIP ON ESPN IN 2024
AGASSI & RODDICK VS McENROE & CHANG
The Slam started in 2023 at the Hard Rock Live in the Hard Rock Hotel & Casino in Hollywood, Florida. A sold-out crowd watched Andre Agassi & Andy Roddick take on John McEnroe & Michael Chang, with the broadcast outperforming the MLB, NBA, and NHL games that aired that day.
In 2024, the Slam returned to Florida for the Pickleball Slam 2: Even More Legendary. A packed house at Hard Rock Live watched Agassi and McEnroe return, joined by two of the biggest names in women's tennis: Maria Sharapova and Steffi Graf. Agassi & Graf got the best of McEnroe & Sharapova in the final match.
AGASSI & GRAF VS McENROE & SHARAPOVA
In 2025, the Slam returned with the Pickleball Slam 3: The Duel in the Desert, taking place at the Michelob Ultra Arena in the sports and entertainment capital of the world, Las Vegas.
A Pro-Am Slam. Premium ticket meet & greet. Private gaming. And a VIP fireside chat & pickleball clinics. Thousands of fans watched the returning champions, Agassi & Graf, defeat Roddick & newcomer Genie Bouchard in a nail-biting tiebreaker.
AGASSI & GRAF VS RODDICK & BOUCHARD
THE PICKLEBALL SLAM HAS BECOME ONE OF THE MOST VIEWED ANNUAL PICKLEBALL EVENTS IN THE WORLD.
AND WE LOOK FORWARD TO MAKING NEXT YEARS THE BEST TO DATE.
